Did Jaguar Just Erase Its Heritage? Decoding the New DirectionOscar Wilde once famously said “There is one thing in life worse than being talked about, and that’s not being talked about.” So when it…Nov 26Nov 26
Design-Centric Companies: Why They WinIn today’s hyper-competitive market, where consumers are bombarded with choices, design has become a critical differentiator. It’s no…Sep 28Sep 28
Unlocking the Secrets of Timeless Luxury Branding TypographyIn the realm of luxury branding, typography plays a pivotal role in shaping perceptions and establishing an aura of exclusivity. The right…Sep 6Sep 6
The Power of a Name: Why Naming Matters for Luxury BrandsIn the world of luxury, every detail counts. The stitching on a Chanel handbag, the sound a car’s doors make when they close. Yes G-Wagon…Aug 15Aug 15
The colors of luxury branding and some color palettes that whisper exclusivity…Color is a powerful visual cue that communicates brand personality, values, and evokes emotional responses in consumers. When it comes to…Jul 23Jul 23
What is Luxury Brand Marketing?Your luxury brand is ready to shine. You’ve designed gorgeous packaging, a stunning brand identity — the whole aesthetic exudes elegance…May 9May 9
How one painting inspired a whole new luxury brand identity.It’s always been my opinion that good art is good to look at, but great art always inspires. When renowned interior designer, developer…Mar 4Mar 4
Discover the joy of unboxing! A fresh approach to promoting your business!Trying to figure out how to market your business in new and creative ways? Have you ever heard of that saying. “Good packaging never gets…Feb 19Feb 19
Exploring the Symbolism and Design of the 2024 Paris Olympic Medals: How Does the Olympic Logo…The 2024 Paris Olympics are here! MAIS OUI!Feb 11Feb 11
The elegance of MAISON CHAUMET and a case of inelegant design.So LVMH unveiled the medals for the 2024 Olympic Games today. Designed and crafted by MAISON CHAUMET, an LVMH subsidiary, and the first…Feb 8Feb 8